A new ticket has announced that’s designed to give non-riding guests greater choice and flexibility when visiting the park. The new ‘Flex Pass’ allows guests to enter the park and build their day as they go, by ‘topping up’ their pass with tickets to individual rides.
Costing £18, it is cheaper than the previous Non-Rider Pass. It provides park entry, a ride on Pleasure Beach Express and access to the Chinese Puzzle Maze. Between July 9 and September 10, it also includes free entry to Hot Ice XC, the park’s Ice Show that is celebrating its 90th anniversary.
Amanda Thompson OBE, CEO said: “This year we’ve placed a real focus on identifying new ways to make Pleasure Beach Resort more accessible and enjoyable for all of our guests. The Flex Pass is a fantastic option for those who want to experience a more relaxed and flexible day out, whether that’s families with younger children, multi-generational groups, or visitors who would prefer to sample one or two rides. This new approach puts the choice firmly in the hands of our guests, allowing them to enjoy their day, their way.”
All park tickets are available via the official website.