Earlier this evening, it was revealed that next year’s roller coaster has secured a sponsor. The record breaking ride will be sponsored by the new Pepsi Max product, that launched in April this year. The deal is said to be worth £1million.
The announcement was made at the English Tourist Board’s England for Excellence Awards, which this year have been sponsored by the Pleasure Beach company.
Construction on the ride is now expected to go into high gear, as the season comes to an end. It is expected to debut in Spring 1994.