Photo provided in the press release.
The park has announced that it is partnering with entertainment brand Nickelodeon to create ‘Nickelodeon Land’ for 2011.
Nickelodeon brands and characters will feature in 14 attractions in a six acre area, with construction of Nickelodeon Land scheduled to begin in the autumn.
Amanda Thompson, the park’s Managing Director said: “We are delighted to welcome Nickelodeon to Pleasure Beach. Nickelodeon Land will combine Pleasure Beach’s reputation for amazing rides and attractions with Nickelodeon’s favorite fun characters to produce a wonderful attraction, which will wow visitors to the park.”
It is expected that this will replace the current Beaver Creek area, introduced from 1992 onwards.